Sharp geometric inequalities via optimal mass transportation: Riemannian versus sub-Riemannian Motivated by the Pansu conjecture (i.e., the sharp isoperimetric inequality in the first Heisenberg group), we present certain sharp geometric inequalities in the sub-Riemannian setting. By using optimal mass transportation, we establish Borell-Brascamp-Lieb, Prékopa-Leindler and Brunn-Minkowski type inequalities on Heisenberg/Carnot groups. Two approaches are presented: (1) approximating the sub-Riemannian structures by suitable Riemannian metrics, cf. Ambrosio-Rigot; (2) intrinsic way (including also the non-ideal case), cf. Figalli-Rifford. In particular, we shall emphasize the subtle difference between our results and those by Lott, Sturm and Villani in the Riemannian setting.